miles cliatt

 creative human
Starting in 2012, as the Emory Alumni Association "I'm IN" sub-brand was being developed, the look of Emory Homecoming became the most prominent realization of that branding, visible in mass emails, digital promotion, social media, print advertisements, mailers, and of course in-person at the Homecoming event itself.

More than any other touchpoint, Homecoming is the event through which alumni really began to experience a buy-in with the design, and to enthusiastically identify with the look. I was responsible for the creation and disbursement of thousands of graphic assets in support of the event across numerous channels, from Twitter graphics to t-shirts, brochures to beer coozies.

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